Kynetec delivers innovative, data-driven market information to the agriculture and animal health markets, providing detailed insight into their customers’ end markets and strategic opportunities. The business was founded in 2002, the company has a global team across over 30 countries, comprising more than 250 research professionals, 250 skilled interviewers and a network of more than 80 partners. The business serves a wide range of long standing, blue chip customers.
The Inflexion difference
Inflexion had been actively tracking the information and data services markets and identified Kynetec as a leader in its field, sitting within a large listed company, GfK. Inflexion’s carve-out credentials, in-house specialists and sector expertise were highly valued by GfK, and Kynetec relaunched as a newly independent business in May 2016. We have since backed multiple acquisitions for the firm including the transformational acquisition of the second largest player in the market, Kleffmann Group, in 2019. We are now supporting management with new product development, geographic expansion and new data delivery methods.
It is fantastic to be partnered with Inflexion, an investor who really understands our business and the whole agricultural and animal health market. They have already supported a number of transformational acquisitions and their experience with M&A has proved invaluable.