Giacom

About 

Inflexion made a minority investment in IT, communications and cloud wholesale platform Giacom to carve it out from Daisy Group in 2021. 

Giacom (previously Digital Wholesale Solutions) provides cloud, communications, mobile and IT products and services on a wholesale basis to over 6,000 UK partners from vendors including Vodafone, O2, BT/EE, Microsoft, and Virgin Media Business. Its services are targeted at resellers serving SMEs typically employing 10 to 250 people. 

Value acceleration  

Inflexion's minority investment allowed Giacom to become an independent entity as it continues to pursue its strategy of being the partner of choice across the industry, providing an integrated platform for resellers to provide the very best solutions to their customers. This is becoming increasingly important as market disruptions such as the move to cloud, 5G, fibre to the premises and the “work from anywhere” trend drive SMEs to invest in digital technology. The initial focus was on integrating pre-investment acquisitions and on creating the clear market-leading platform experience for resellers, with a new CTO brought in to steer the value creation plan. Inflexion sourced an experienced non-exec and has worked on improving the company’s go-to-market strategy and value proposition.