Blue Light Card

In 2022 Inflexion invested in Blue Light Card, the UK’s leading online, closed group consumer discount marketplace serving the “Blue Light” community of emergency services workers.

  • Sector


  • Headquarters

    Leicestershire, UK

  • Fund


  • Investment date

    February 2022

  • Status


The company  

Founded in 2008, Blue Light Card is an online-led, omni-channel consumer marketplace, offering market leading discounts to its verified closed group audience.  Blue Light Card has a member-first approach and provides for those that work in the UK’s emergency services, NHS, social care sector and armed forces (together known as "blue light workers’’). Blue Light Card works with over 14,000 retailers across a diverse set of categories to provide its 4 million members with market-leading discounts both online and on the high-street. Over the last year Blue Light Card has saved its members over £350m.

The Inflexion difference 

Inflexion is using its expertise in growing digital-first businesses to support the management team at Blue Light Card to continue to broaden the range of discounts offered, improve member personalisation and drive even greater savings for its member base.