Inflexion
Menu

The Goat Agency

The Goat Agency (“Goat”), is a leading social-led marketing agency focused on helping big brands to use influencer marketing effectively. In March 2021, Inflexion's Enterprise Fund invested to support and help accelerate Goat’s growth in a rapidly expanding global market.

  • Sector

    Business services

  • Headquarters

    London, UK

  • Fund

    Enterprise

  • Investment date

    March 2021

  • Status

    Current

The company

Founded in 2015, Goat is a social-led marketing agency focused on helping big brands to use influencer marketing effectively. It couples a data-led approach with deep industry insight to help large blue-chip corporates such as Dell, King and Tesco, reach niche audiences at scale through the use of influencers. Goat is headquartered in the UK, with c.150 staff split between the UK, US, Europe and Asia.  The business is scaling rapidly with revenues growing at over 100% per year. Goat continues to be led by its founders Nick Cooke, Harry Hugo and Arron Shepherd.

The Inflexion difference

Inflexion is working with Goat to capture a greater share of wallet from large, global customers and continue acquiring new customers in the UK and overseas, using our extensive network. Goat’s data-led approach is being refined and optimised with the help of Inflexion, accelerating organic growth through its best-in-class service.